Mecca Ibrahim's Bits & Pieces

Great implementation of fans, journos, bloggers & tweeters

We’ve picked out the best articles, posts, slideshows, connections, videos and links by content strategists and thought leaders – covering everything you could ever want to know about content strategy.

It’s something that Lee Bryant of Headshift talked about at Being-Social, and has blogged about as well: Social on the outside needs social on the inside. Effective communication is as much a cultural thing as a technological one.

I think, is that we’re finally pushing harder in this direction at The New York Times:

We’re deepening our integrations with Facebook and Twitter.

We’re taking seriously the policy implications of having outside contributors curate and create for Times Topics.

We’ve partnered with Google (NSDQ: GOOG) to build the Living Stories prototype— a whole new way to organize content on the web.

We’re beginning to experiment with badging, by including user photos and other identity-based design cues.

All good, for there is significant urgency here as the digital landscape once again is shifting underneath of us.

The introduction of really simple publishing technologies like Twitter, with game like interfaces.

The growing ubiquity of more powerful mobile devices.

An explosion in the use of social services.

“We were trying to determine a mathematical model for concepts of seduction, of addiction, of excitement, and although it wasn’t a perfect model we could begin to understand the principles behind what made things feel exciting” -HomeRun CEO Jared Kopf

“Most people wouldn’t look at their airline miles on a credit card and say ‘this is a game,’ but it’s a very well executed game mechanic,” Gravity’s Steve Pearman said