June 2010
2 posts
What is the Guardian Fans' Network? | Sean Ingle |... →
Great implementation of fans, journos, bloggers & tweeters
http://www.firehead.net/business-blogs/1001-content... →
We’ve picked out the best articles, posts, slideshows, connections, videos and links by content strategists and thought leaders – covering everything you could ever want to know about content strategy.
May 2010
5 posts
Really Social Business – The Key to Collaboration... →
It’s something that Lee Bryant of Headshift talked about at Being-Social, and has blogged about as well: Social on the outside needs social on the inside. Effective communication is as much a cultural thing as a technological one.
Brands are learning that a low-engagement presence on a variety of social...
– Publications Taking the Social Experiment to New Levels 05/13/2010
NYT’s Nisenholtz’s Speech: The Importance Of... →
I think, is that we’re finally pushing harder in this direction at The New York Times:
We’re deepening our integrations with Facebook and Twitter.
We’re taking seriously the policy implications of having outside contributors curate and create for Times Topics.
We’ve partnered with Google (NSDQ: GOOG) to build the Living Stories prototype— a whole new way to organize content on the...
Arianna Huffington: Introducing HuffPost Badges:... →
Social-media games: Badges or badgering? | The... →
“We were trying to determine a mathematical model for concepts of seduction, of addiction, of excitement, and although it wasn’t a perfect model we could begin to understand the principles behind what made things feel exciting” -HomeRun CEO Jared Kopf
“Most people wouldn’t look at their airline miles on a credit card and say ‘this is a game,’ but...
April 2010
4 posts
HOW TO: Target Social Media Influencers to Boost... →
Social Media Images - Social Networking for... →
Tough love: Gawker finds making it harder for... →
Online brand reputation or social media listening... →
March 2010
5 posts
Social Media for Non Profits →
Early stages of integrating social media into external communications plans. Here you’ll find case studies, worksheets, and resource links to guide the development of your social media plan.
Facebook Co-Founder Starts Philanthropic... →
Low-Hanging UX Fruit, How a Well-Designed “Thank... →
A Social Media Scoreboard That Works | Web site... →
Swix aggregates as many as 100+ of your social media metrics, and presents them in a unified, visually digestible fashion that will be the darling of any Excel hater.
Need to see the increase in Twitter followers over time? Presto, a pretty graph in about 3 seconds flat. Want to compare the historical growth of your RSS subscribers to your YouTube channel subscribers? Done.
Want to print out all...
Loyalty lessons from Lady Gaga: Church of the... →
5 lessons in building brand loyalty Lady Gaga style
February 2010
4 posts
Jing | Add visuals to your online conversations →
Great screencast tool
The Competitive Spectrum Pattern - Design Pattern... →
The degree of competitiveness of a community depends on the individual goals of community members, the actions they engage in, and to what degree inter-person comparisons or contests are desired. Articulating the community’s competitiveness can help the designer of a reputation system determine which specific reputation patterns to employ
Knol Help - a knol by Knol Help →
Handpicked Media's micro-media network hopes... →
Network of “female-focused” blogs that give members support, contacts & hopefully a sustainable revenue model
January 2010
3 posts
comScore Reports Global Search Market Growth of 46... →
Google Sites Accounts for Two-Thirds of 131 Billion Searches Conducted Worldwide in December while Introduction of Bing Helps Microsoft Post Significant Gains During the Year
Reston, VA, January 22, 2010 – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released a study on growth in the global search market in 2009. The study revealed that the U.S. remains the...
The What and Why of Blogging - SOTB 2009 - From... →
Brands calling for user-generated content should remember these simple...
– Too Many Rules Around UGC Won’t Get You Much UGC (Three Minds On Digital Marketing @ Organic)
December 2009
1 post
Online community metrics: numbers you need to pay... →
I’m surprised people haven’t pulled me up on this yet – I often state that member count isn’t a reliable indicator of the success of an online community; but nobody has asked me what numbers are better to use. Here, I’ll offer you some suggestions. - By Martin Reed
October 2009
2 posts
The Future of Television & TV Ratings -... →
TV as we know it is being turned upside-down. Here’s a look at some of what’s coming to the viewing experience
High Scalability - High Scalability - 10 Ways to... →
At the Future of Web Apps conference Kevin Rose (Digg, Pownce, Wefollow) gave a cool presentation on the top 10 down and dirty ways you can grow your web app. He took the questions he’s most often asked and turned it into a very informative talk.
September 2009
5 posts
Don’t lose existing members of your online... →
Good to see the same classic tips on community retention
Google - Internet Stats →
This Google resource brings together the latest industry facts and insights together in one place. These have been collected from a number of third party vendors covering a range of topics from macroscopic economic and media trends to how consumer behaviour and technology are changing over time.
The many ways in which the experience of Twitter’s... →
The reminder a couple of weeks ago that pioneering blog publishing engine Blogger was launched ten years ago got me thinking.
I’ve been blogging for nearly ten years now - since it began with a W - and being involved with something from the beginning, plus passionate (and sometimes despondent) about its potential and usage in the years since means I’ve had a lot of time to watch and think about...
Charles Miller has had his media diet reshaped by social networks.
Just a...
– FT.com / UK - Friends, not editors, shape internet habits
A Collection of Social Network Stats for 2009 «... →
Numbers don’t tell us much without insight and interpretation, in fact, you’re going to see conflicting numbers of usage from many of the agencies and social networks themselves. The key is to look at trend movements, don’t focus on the specific numbers but the changes to them over time. I put more weight on active unique users in the last 30 days vs overall registered, in fact, the actual active...
August 2009
3 posts
Twitter 101 for Business — A Special Guide →
How businesses are using Twitter in Twitter’s own words
Fluent, the Social Influence Marketing Report -... →
The insights in this report are built on three pillars - a survey with 1,000 North American consumers, six months worth of real conversational data to frame the introduction of a new social index and the experiences of Razorfish Social Media Leads across the world who advise marketers in industry leading companies everyday.
What the F**k Is Social Media? Here’s an Answer →
Last year, marketing director Marta Kagan helped solve this problem with her presentation What the F**k is Social Media?. It was quickly a social media hit for its wit and its very convincing case for the raw power of social media.
With the tremendous growth of Twitter (), Facebook (), and blogging in the last year though, Ms. Kagan thought it was time for a sequel. We couldn’t agree more. The...
July 2009
2 posts
Preview of Read Write Web's report on Community... →
Online Community - 25 Motivations and Incentives... →
June 2009
1 post
The Web in Numbers: Twitter's Phenomenal Growth... →
admittedly this is only one source
May 2009
1 post
Guardian.co.uk community standards and... →
Guardian’s new Community Guidelines
April 2009
2 posts
MTV Turns To Twitter And Facebook To Power New... →
Social Networking Grows 93%; Communication Becomes... →
Social networking among US broadband users has grown an impressive 93% since 2006, and has increased the amount of time people spend communicating online 18%, to 32% of total online time, according to a new report from Netpop Research, LLC that delves into social networking trends and habits, reports MarketingCharts.
The research estimates that 105 million American broadband users (76%) now...
March 2009
4 posts
A List Apart: Articles: Coaching a Community →
Good article from the editor of JPG magazine
Unlocking the real value of community profiles |... →
Importance of getting people to fill in their profiles & how Community Managers should set an example
Digg's lead scientist talks collaborative... →
Nielsen_Report_on_Social_Networkings_New_Global_Foo... →
Social networks/blogs now 4th most popular online category - ahead of personal email.These sites account for 1 of every 11 minutes online Orkut in Brazil has the largest domestic online reach (70%) of any social network anywhere in the world. Facebook has the highest average time per visitor amongst the 75 most popular brands online worldwide.
February 2009
12 posts
Building Online Communities by the Numbers -... →
Online communities are growing in this expense-conscious business environment because they provide companies with a cost-effective means to provide presales support, enhance customer loyalty, support the post-purchase process, and gather customer insights. These forums work for a wide variety of product, retail, and small media sites. Here’s a set of guidelines to help your company build an...
Social Pulpit - Barack Obamas Social Media Toolkit... →
Mix Twitter and Digg, add jokes, get Popjam →
Study of Social Network Users vs. Age →
18 ways to engage online communities →
trendwatching.com's February 2009 Trend Briefing... →
Has it ever been important for corporations to ditch the greed and embrace generosity? It’s something that countless individuals have already started doing, of course: giving is the new taking, and sharing is the new giving. And yes, we do realize that this month’s Trend Briefing is massive, but in this business climate, can you really afford not to spend some time figuring out how to...