February 2012
4 posts
1 tag
Great Round Up of Links from Virtual Communities...
Here is the roundup of links relating to Online Communities I saved or retweeted for the period ending 3rd of February 2012. Enjoy!
Read more: http://blaisegv.com/community-management-links/online-community-management-links-roundup-30212/#ixzz1mA2M5OnR
Pinterest Drives More Traffic Than Google+,...
According to Mashable, Pinterest, the darling network of brides-to-be, fashionistas and budding bakers now beats YouTube, Reddit, Google+, LinkedIn and MySpace for percentage of total referral traffic in January, according to a Shareaholic study. Pinterest accounted for 3.6% of referral traffic, while Twitter just barely edged ahead of the newcomer, accounting for 3.61% of referral traffic. In...
What is the value of a Facebook fan? - INFOGRAPHIC
Very good find by +Michael Litman Infographic showing the value of a Facebook fan and how that value is obviously different for each fan & builds over time (or not) depending on the level of engagement you have with the fans - as the the columnist says the same can apply for any social network - you get more out of the network the more YOU - that’s you as a moderator, brand, or user of...
November 2011
5 posts
Despite Facebook’s size, it’s not “too big to fail.” Its...
– Love virtually everything in this piece specially what’s in the quotes
http://www.fastcompany.com/1794851/the-social-media-land-grab-is-over-facebook-reddit-and-twitter-won
Sainsbury’s airs final Jamie Oliver ad
The end of an era!
http://www.marketingweek.co.uk/sectors/retail/sainsbury%E2%80%99s-airs-final-jamie-oliver-ad/3031869.article
Sainsbury’s has launched its final ad starring Jamie Oliver, signaling the end of the 11-year partnership between the grocer and celebrity chef.
The Christmas panto-themed ad, which was aired for the first time during The X Factor last night, sees Oliver making...
1 tag
Great British Chefs Launches - Feastive App
A TOUCH OF SEASONAL MAGIC FROM THE TOP CHEFS
- 60 inspiring recipes for a very merry Christmas feast –
Great British Chefs, a digital business championing the best chefs across Britain, has today launched the first round of the Feastive app, a new iPhone and iPad app aimed at bringing a touch of culinary glamour to Christmas and New Year celebrations with the help of 12 of the best chefs in...
The New Great British Chefs Website →
We hope that you have noticed a number of major changes to our site? On 1st November 2011 we launched a brand new Great British Chefs website - http://www.greatbritishchefs.com
It contains hundreds of exclusive recipes from the UK’s finest chefs, search for them by ingredient or collection. We’ve bought many more great chefs on board to help lovers of good food share their enjoyment...
October 2011
4 posts
Backlash on Klout & its privacy issues →
Interesting discussion on Klout’s privacy “fail” and also this is bringing up a number of discussions on Google+ about the whole use of tools like Klout as “influence” measurers.
https://plus.google.com/u/0/?tab=XX#116986422495636163350/posts/ZFQ6KjLrq7C
https://plus.google.com/u/0/102646278174713579067/posts/
#102646278174713579067/posts/7nB7tKpCePi
1 tag
LikeMinds, Social Media & Food "Takeaways"
greatbritishchefs:
Our Head of Social Media at Great British Chefs (aka @anniemole) went along to the LikeMinds’ Conference on Friday 21st October 2011 in Exeter. Here’s a collection of her highlights from the last day of a three day event. Naturally this includes a few food pictures & thoughts! As we work with Michelin starred chefs, she was delighted to hear praise of Michelin from IBM’s...
Great British Chefs' - Interesting Links: Hugh... →
greatbritishchefs:
We know know that River Cottage TV Chef Hugh Fearnley-Whittingstall has eaten some strange things in his life, but is his latest statement just a publicity stunt to promote his new book? He spent more than five months being a vegetarian for the latest series of his River Cottage TV show and has…
Great British Chefs' - Interesting Links: Hugh... →
greatbritishchefs:
We know know that River Cottage TV Chef Hugh Fearnley-Whittingstall has eaten some strange things in his life, but is his latest statement just a publicity stunt to promote his new book? He spent more than five months being a vegetarian for the latest series of his River Cottage TV show and has…
September 2011
3 posts
3 tags
The surprise star at Facebook’s f8 conference was Nicholas Felton, whom...
– http://www.fastcodesign.com/1665062/how-infographics-guru-nicholas-felton-inspired-facebooks-timeline
1 tag
A New Class of Social Apps on Facebook
4 tags
Most impressive person at F8 2011 - Chris Cox
This was the most impressive guy to me at F8 - Chris Cox Facebook’s VP of Product Management. I can’t find his speech from the conference online yet, but this badly filmed, hardly viewed, YouTube video shows what he and they were thinking a year ago (it was uploaded in November 2010). It’s why Timeline will be important. It’s the best way of describing what Facebook are...
June 2011
8 posts
Inc.com's 2011 30 Under 30 list: Alexa... →
Cameron, Clegg and Co in the kitchen →
Can your cooking give away more than you think? Does David Cameron’s favourite Italian sausage pasta recipe tell you he has leadership qualities? And does Ed Miliband’s tuna toasty reveal that he’s still very much in touch with his student self? In the July issue of Sainsbury’s magazine, on sale 1st June, we get an unprecedented peek around the kitchen doors of the three main party leaders,...
MediaTel: Newsline: BBC One launches QR codes in... →
“As part of the preparation for this session we found some new research from YouGov, showing that 40% of the population knew what a QR code was and 12% have snapped one with their mobile. Now 12% doesn’t sound that many people but it’s not far from the number of people who have iPhones in the UK.
“We think QR codes have great potential as a marketing tool - brands just...
How Small Businesses Are Using Social Media... →
From Mashable’s collection of Top 10 Social Media Infographics
The Case Against Having a Social Media Department... →
From Mashable’s collection of Top 10 Social Media Infographics
How the Real Estate Industry Is Using Social Media... →
From Mashable’s collection of Top 10 Social Media Infographics
The Social Web | Social Marketing & PR 2.0:... →
One of the most surprising findings to come out of this for me is how many people check their Facebook account before 9am on weekdays (not so at weekends, which makes sense) and the opportunity this provides. I’ve noticed during my research that ASOS regularly updates its page early in the morning, and this makes complete sense with these findings in mind. I was also surprised at how low the...
A lesson from Zappo's: The Like button is not a... →
May 2011
3 posts
I Clicked LIKE, Don’t Blow it! – 23 Tips to Engage... →
A day in the life of a social media manager,... →
Infographic
April 2011
8 posts
How to Optimize Your Brand's Facebook Page For... →
If you’re like most major companies, your brand’s Facebook page doesn’t even appear in the first 20 search results for your company on Google, even if your Website does. This is apparently the case for more than 70% of major brands, according to a recent study conducted by SEO services firm BrightEdge.
6 Smart and Effective Email Marketing Tactics →
Moat Ad Search →
lets you search for online ads
E-Commerce News: E-Marketing: The Real Social CRM:... →
In order to be truly successful at social CRM, think about the following questions: Which social networking/social media sites do your customers frequent? From your customer’s perspective, what are their main goals for using social media and social networking tools? How has their preference in being contacted by businesses/marketers evolved?
7 Tips for Selling Executives on Social Media |... →
As more executives become interested in social media, it’s our responsibility to show them that it isn’t fluff and that it does contribute to the bottom line. You can check out these 6 Social Media Success Metrics You Need to Track, 8 Social Media Metrics You Should Be Measuring and this Study Reveals Top 6 Social Media Goals for 2011. You can also check out this 33 page step-by-step guide, if...
The retail sector’s “Facebook effect” | SMI →
But what’s even more impressive (or sad, for those of you with unique fashion sensibilities) is the “Facebook effect” for clothing retailer American Eagle. “American Eagle saw users referred by Facebook spend 57 percent more than average on the site, Facebook said,” the Times reports.
HOW TO: Get the Most Out of Facebook and Twitter... →
Twitter Has Less Than 21 Million "Active" Users →
January 2011
2 posts
The social side of the internet | Pew Internet &... →
Annual report with interesting stats on internet & groups
How to Get More Fans for Your Facebook Page -... →
September 2010
1 post
Online Fundraising Pages | Personal Internet... →
Started by Edward Norton
August 2010
1 post
12 Social Media Monitoring Tools Reviewed →
Free (in the main) tools - need goals
June 2010
2 posts
What is the Guardian Fans' Network? | Sean Ingle |... →
Great implementation of fans, journos, bloggers & tweeters
http://www.firehead.net/business-blogs/1001-content... →
We’ve picked out the best articles, posts, slideshows, connections, videos and links by content strategists and thought leaders – covering everything you could ever want to know about content strategy.
May 2010
5 posts
Really Social Business – The Key to Collaboration... →
It’s something that Lee Bryant of Headshift talked about at Being-Social, and has blogged about as well: Social on the outside needs social on the inside. Effective communication is as much a cultural thing as a technological one.
Brands are learning that a low-engagement presence on a variety of social...
– Publications Taking the Social Experiment to New Levels 05/13/2010
NYT’s Nisenholtz’s Speech: The Importance Of... →
I think, is that we’re finally pushing harder in this direction at The New York Times:
We’re deepening our integrations with Facebook and Twitter.
We’re taking seriously the policy implications of having outside contributors curate and create for Times Topics.
We’ve partnered with Google (NSDQ: GOOG) to build the Living Stories prototype— a whole new way to organize content on the...
Arianna Huffington: Introducing HuffPost Badges:... →
Social-media games: Badges or badgering? | The... →
“We were trying to determine a mathematical model for concepts of seduction, of addiction, of excitement, and although it wasn’t a perfect model we could begin to understand the principles behind what made things feel exciting” -HomeRun CEO Jared Kopf
“Most people wouldn’t look at their airline miles on a credit card and say ‘this is a game,’ but...
April 2010
4 posts
HOW TO: Target Social Media Influencers to Boost... →
Social Media Images - Social Networking for... →
Tough love: Gawker finds making it harder for... →
Online brand reputation or social media listening... →